Jim Signorelli spoke to us on the subject of Storybranding. His workshop was highly relevant.  Given his expertise, one would expect him to be a good storyteller. And he didn’t disappoint.  His sense of humor helped everyone to stay engaged throughout. I highly recommend Jim’s course for anyone looking for an insightful application of story principles to branding.

Brian C. GlibkowskiFounder and CEO of Six-Q Software

Jim Signorelli conducted a workshop for our senior leadership team.  He led us through discussions and exercises that are sure to help us do a better job of engaging members of our audience. For a sales organization like ours, the tools he shared will become invaluable.

Chris HaranDirector of Strategic Planning, Coldwell Banker

I’ve had the pleasure of working with Jim on our property branding design.  We were in great need of someone to teach the fundamentals of branding and guide us through the creation of our own differentiating position. Jim guided us through this daunting task. His teaching style, knowledge of global branding techniques and ability to simplify brand strategy nuances for mass consumption were the key to us really taking our brand to unexpected levels.  He was able to guide us through a process that allowed us to separate ourselves from an industry of brand “sameness” to build a brand that is truly different and has the ability to last

Mario MaesanoSenior Vice-President, Maryland Live Casino

The Northwest Communicators Conference was a huge critical success and a sell-out. This success was based upon getting world-class keynote speakers like Jim Signorelli. Jim presnted material from his book “StoryBranding”. Based on survey of attendees, Jim scored the highest score for all presenters in “meeting the audience needs” – and his ideas were considered the “most valuable” of all presenters. Here are a few quotes that give a flavor of his session: “A very fun presentation gets you thinking” “Excellent session. This was useful honest info. Immediately actionable.” “Fantastic” “Great engaging presentation. I learned something. I was entertained, can’t wait for the book.” “Great examples. Funny and engaging presenter.” “Loved the humor, great examples and clear process” “Top notch” As Chairman of the conference I can highly recommend Jim as the world-class speaker he is

K.J. McAlister Board of Directors, Public Relations Society of America

It was a pleasure and honor to give the stage to Jim Signorelli for our opening keynote presentation at our Media Masters Event. Jim quickly captured the audience’s attention and held it solid for the entire 45 minutes. Like you’d expect the inventor of StoryBranding to do, Jim was able to make his entire presentation a story, which captivated everyone – and it was the most clever way I could imagine to present his StoryBranding material. Jim mixed emotion and humor which endeared himself to the audience, and challenged the attendees to look at their marketing and their business with new eyes with powerful visuals and solid content. Jim had people lining up after his speech to get his book and learn more. clearly he struck a nerve with the audience.

Mark ImperialEvent Planner, Media Masters Workshop

Jim Signorelli’s keynote presentation on personal branding was an energetic kickoff to In Business magazine’s annual In Business Expo & Conference, a B2B expo in Madison, Wis. His presentation challenged the executive-level audience to develop brands that are authentic, memorable, and persuasive. In short, the perfect start to a full day of networking. Jim drew on professional recollections and humorous anecdotes to illustrate the principles of StoryBranding in an informative and entertaining way.

Jessica HammEvents Manager, InBusiness Magazine

Jim’s keynote address was fantastic and set the stage for the six other entrepreneurs to present their companies and products. The AMA of Milwaukee was very happy with the event and would recommend Jim to any organization or group who is looking for a truly motivated and inspiring speaker

John VerrePresident Milwaukee, American Marketing Association